
This month I launched a campaign to generate year-end donations for Central Park Conservancy. Each year millions people visit Central Park and experience it’s extraordinary beauty in countless ways. It’s the ideal place for a run or a walk, for friends and families, first dates and first steps, marriages and memories. You can’t imagine Central Park without any of it...and we can’t imagine Central Park without you.
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Just in time for Christmas! Well, sort of. This year I had the honor of inviting some of my most favorite artist’s on the planet, the team at CAT Studio, to create a new line of products for Central Park. I wanted something whimsical, colorful, and collectible to capture the unique energy of the Park. After an epic journey of sketching, revising, refining, and sampling, the product line finally hit the shelves. As quickly as they hit, however, they sold out!
It was a bit thrilling to walk through the Park today. I was surprised at the arrival of my new perimeter signs that were recently installed. They'll be seen by the +40MM people who visit the Park each year and generate awareness of Central Park Conservancy—the group responsible for restoring, enhancing, and maintaining Central Park since 1980.
It's too hard for me to pick a favorite. What about you ;)
Moving individuals from crises to greater stability and ultimately, self- sufficiency is the mission at POTS in the Bronx, NY. This Spring I donated my time to create a current asset library for them – one that would represent the staff who serve, the guests who are served, and the hope that exists.
A special part of the experience was transforming the lobby into a white box to capture family photos which were printed, framed, and shared.
Out of 11,000 entries from over 60 countries and all 50 U.S. states submitted to the 17th Annual Webby Awards, the Official Honoree distinction is awarded to only the top 15% of all work entered.
Learn more about CCGI hope you can somehow sort of tell we had fun working on this because it was the most amazing time EVER! The campaign results were equally worth shouting about.
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My first project with J.P. Morgan was a web redesign. Five years later we improved upon the initial ask with a site newly designed and optimized for a global audience.
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